Choose .store when
- Retail brands and ecommerce shops
- Product collections and drops
- Creator merchandise stores
- Campaign-specific shopping destinations
.store domain search
Give your products a name customers can shop
Generate ideas, check an exact name or research a shortlist—all scoped to .store.
Live .store search
Find your strongest available .store
Results remain on this page and stay scoped to .store. Availability and final checkout price are confirmed by the registrar.
About this extension
What is .store?
.store is an open generic top-level domain that makes a retail destination explicit. It is a strong fit for ecommerce and product collections, while a broader business may prefer a more flexible extension for future expansion.
- Type
- Generic top-level domain
- Year-over-year base
- +31.3%
- Reported snapshot
- 2.34M
Open registration
Compared with 1.6M in Q4 2024
30 Apr 2026 · ICANN store registry transaction report (202604)
The short answer
Is .store a good domain extension?
Choose .store when the site is unmistakably a place to buy. Pair it with a distinctive label and a trustworthy checkout so the clear commerce signal becomes an advantage.
Consider another extension when
- You sell services rather than products
- The company may become a broader platform
- The name is difficult to say with .store
- Renewal pricing makes the campaign uneconomical
Research brief
The .store facts that change the decision
This page separates registry policy, public market evidence and registrar pricing. A sample is labeled as a sample; a rule is labeled as a rule; and a checkout quote is never presented as a registry statistic.
Registry operator
Radix FZC
The sponsoring organisation is recorded in the IANA root-zone record.
IANA .store delegation recordIANA registration service
radix.website
IANA lists this registration-service destination for .store. It identifies a registry service, not a quote for a specific domain name.
IANA .store delegation recordRegistry lookup endpoint
whois.nic.store · https://rdap.radix.host/rdap/
IANA publishes these .store registry lookup endpoints. A lookup does not settle final availability, rights or checkout price.
IANA .store delegation recordRoot-zone registration date
2016-02-11
IANA records this date for .store in the DNS root. It is not the launch date of every registry service or a measure of a particular domain's age.
IANA .store delegation recordPublished registry base
2.34M names
ICANN store registry transaction report (202604) reports this total at 30 Apr 2026. It is the newest comparable registry measurement available to this page, not an availability or sales signal for a particular name.
ICANN store registry transaction report (202604)12-month registry movement
+15.8% reported
ICANN store registry transaction report (202604) compares 2.34M at 30 Apr 2026 with 2.02M in the matching report a year earlier. This is a registry-base comparison, not a claim about registrations today or an individual domain's value.
ICANN store registry transaction report (202604)Decision path
name.store → offer → checkout
Registry policy, published market data and registrar checkout prices answer different questions. This guide labels each one separately.
Market pulse
How .store is moving
Registry totals show the scale and direction of the namespace. They do not predict the value of an individual domain; the change below is calculated from dated registry snapshots.
Year-over-year growth
+15.8%
Registration base compared with the matching reported period one year earlier · 30 Apr 2026
Reported base change
+320K
change in the reported base between dated snapshots
.store reported registrations
2.34M
Dated source record
- Earlier2.0M
- Latest2.3M
The comparison uses two dated registry snapshots. It does not predict availability, new registrations or the price of a specific domain.
ICANN store registry transaction report (202604)Familiar in the wild
Who uses .store?
These are recognizable examples, not endorsements or traffic rankings. The useful pattern is how broadly the extension works across industries.
Availability without guesswork
How to find a strong available .store
Treat availability as the start of the decision, not the finish. A usable name also needs to be easy to communicate, defensible and fairly priced.
- 01
Lead with a name that fits .store
Make the label do the brand work. A memorable word followed by .store is easier to advertise than a long keyword chain.
- 02
Search the exact label first
Keep the search scoped to this extension, then test the same label across close alternatives before committing to a spelling compromise.
- 03
Check meaning beyond your market
Say the name aloud, review unintended meanings and check trademark risk before treating an available result as a final brand decision.
- 04
Confirm price at checkout
Availability can change quickly. The registrar confirms live availability, premium status, taxes and renewal terms at checkout.
Pricing explained
What does a .store domain cost?
The useful number is the full cost of ownership, not the largest promotional figure on a registrar banner.
Price coverage is not available for .store yet. This page does not invent a number. A verified row will appear after the next registrar collection or an admin-approved override; the registrar checkout remains the final source for the exact name, premium status, tax and renewal terms.
Compare the full .store ownership cost
Compare registration, renewal and transfer costs before printing the domain on packaging. Promotional pricing is not a reliable forecast of long-term cost.
Registration options
Where to register a .store
Compare the final registration, renewal and transfer terms. We put the provider best aligned with this market first, but the choice remains yours.
Compare Bluehost, Namecheap, NameSilo, HostGator and Domain.com. Prices appear only when a provider's current quote is verified, so a missing row never becomes a made-up number.
Bluehost
Recommended firstOur primary global registration option for generic extensions.
Last verified 2026-08-12
Namecheap
A second checkout option for comparing registration and renewal terms.
Last verified 2026-08-12
NameSilo
An independent global option with prices refreshed from its official API; confirm the final cart total before purchase.
Last verified 2026-08-12
HostGator
A domain and hosting option; confirm the current renewal price at checkout.
Last verified 2026-08-12
Domain.com
Search and register on Domain.com's official domain page; confirm current availability and terms there.
Last verified 2026-08-12
Make the tradeoff visible
.store compared with common alternatives
| Extension | Recognition | Availability | Strongest fit | Watch for |
|---|---|---|---|---|
| .store | Clear retail signal | Often strong | Ecommerce and product collections | Narrower than a general company domain |
| .com | Very high | Crowded | Broad commercial and global brands | Premium or awkward remaining names |
| .org | High | Often better | Mission-led and community work | May imply a public-interest purpose |
| .site | Clear | Often better | Flexible web projects | Less category-specific than a focused TLD |
AI naming tools
Use AI for ideas—not fake availability
Copy a focused prompt into your preferred AI assistant, then paste the names it finds into FlashDomains Bulk Search. Test the whole shortlist together—AI can explore language, but live registry and registrar signals confirm domains.
Generate .store name ideas
Generate 25 brandable .store names for [retail brand or product collection]. Favor short, warm and easy-to-spell labels. Avoid generic claims, trademark references and availability promises.
Score a shortlist for clarity
Score these possible .store names: [paste shortlist]. Assess pronunciation, spelling, category fit, unintended meanings and how naturally each name works in a sentence. Do not claim availability, trademark clearance or monetary value. Return the strongest three with risks.
Create clean variations
The preferred label [name] is unavailable as a .store. Suggest 20 concise variations that preserve the meaning and suit retail clarity and product discovery. Reject forced spellings, hyphens, numbers and names that need a long explanation. Do not claim availability.
These prompts help generate and evaluate .store ideas. They do not confirm domain availability, trademark status or price.
Direct answers
.store questions
Updated August 12, 2026. Time-sensitive prices and availability must be rechecked at the registrar.
What is a .store domain?
.store is an open generic top-level domain that makes a retail destination explicit. It is a strong fit for ecommerce and product collections, while a broader business may prefer a more flexible extension for future expansion.
Who is a .store domain best for?
.store is strongest when the name and extension reinforce retail clarity and product discovery. Review the use-case guidance above rather than choosing only on a promotional price.
How much does a .store domain cost?
There is no universal retail price. Registrars set registration, renewal and transfer prices, and some names are premium. Compare the live registrar terms for the exact name.
Is FlashDomains the .store registrar?
No. FlashDomains compares availability signals and sends registration actions to a registrar with the searched name filled in. The registrar provides the final availability, eligibility and price confirmation.
What is the difference between .store and .shop?
Both signal commerce. .store can feel more like a destination or catalogue, while .shop can sound more action-oriented. Compare the full name, audience and registrar pricing rather than choosing by label alone.
Continue exploring
Related extensions, guides and articles
Extension
.shop domains
Find available .shop domains, compare registrar prices and choose a commerce-first name for an online store, product line or retail brand.
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Find available .online domains, compare registrar pricing and explore a flexible extension for digital businesses, communities, services and global projects.
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